Consumers
are looking to get more and more out of their food packaging. Food companies
will need to find innovative ways to cater to demand for convenient,
transparent and environmentally responsible packaging while providing consumers
with the utmost value.
To Read The Complete Report with TOC :-
TABLE OF CONTENT
Scope and Themes
What you need to know
Definition
Data sources
Consumer survey data
Advertising creative
Abbreviations and terms
Abbreviations
Terms
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Executive Summary
The market
Food product launches
down but new packaging holding strong
Figure 1: New food
product and new packaging introductions, 2007-12
Market factors
Recession and slow recovery drive more consumers to demand value
Increasing mobile technology requires brands to engage consumers differently
Aging population may require changing packaging design to be easier to use
The consumer
Most consumers want packaging to retain freshness, many want it resealable
Market factors
Recession and slow recovery drive more consumers to demand value
Increasing mobile technology requires brands to engage consumers differently
Aging population may require changing packaging design to be easier to use
The consumer
Most consumers want packaging to retain freshness, many want it resealable
Figure 2: Important food
packaging attributes, by gender, April 2013
Glass, flexible,
resealable packaging associated with attributes consumers favor
Consumers expect health
information but confused, untrusting
Contact
M/s Sheela
90 Sate Street, Suite 700
Albany, NY 12207
Tel: +1-518-618-1030
USA – Canada Toll Free: 866-997-4948
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