Low or Zero-Calorie Food is the major growing segment in the global health food market. The growing health concern and changing consumer’s lifestyle, which is moving them away from consuming high-calorie foods, acts as major driving factor for the industry. Other major factors contributing to market growth are increasing diabetes concerns and rising obesity levels. In recent times, people have started consuming low or zero-calorie products as precautionary measures to avoid obesity and diabetes, which could further lead to more fatal conditions. Over promising of the brands acts as a major factor affecting the brand value of the product thus impacting the demand of such products.
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Zero or low calorie foods products are available in almost all general food segments such as dairy products, baked products, confectionary and dietary beverages. The U.S. is the largest market for zero or low-calorie food followed by the European countries. The developing nations in Asia-Pacific region are expected to show high growth in the next five years. Some of the major companies operating in the market are PepsiCo, Coca-Cola, Nestle, Danone, Bernard Food Industries and Dr Pepper Snapple Group.
This research report analyzes this market depending on its market segments, major geographies, and current market trends. Geographies analyzed under this research report include
• North America
• Asia Pacific
• Europe
• Rest of the World
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This report provides comprehensive analysis of
• Market growth drivers
• Factors limiting market growth
• Current market trends
• Market structure
• Market projections for upcoming years
This report is a complete study of current trends in the market, industry growth drivers, and restraints. It provides market projections for the coming years. It includes analysis of recent developments in technology, Porter’s five force model analysis and detailed profiles of top industry players. The report also includes a review of micro and macro factors essential for the existing market players and new entrants along with detailed value chain analysis.
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